Loyalty and word of mouth

Meal Prep Loyalty Points, Referrals, Gift Cards and Coupons

Reward the customers who keep coming back, let your best ones bring friends, sell gift cards, and run discount codes without a spreadsheet.

The problem

My best marketing is word of mouth, but I cannot track it. I hand out discounts in DMs and have no idea who sent whom or what it cost me.

I would also love to sell gift cards, and not have to make up a code by hand every time.

How it works

Real screens from the live demo, with sample data only.

What your customer sees

Reward points customers can spend

Customers earn points on orders and spend them later. Meal pages show the points an order earns, and customers see their balance on their account page.

What you see in the admin

Referrals, with a reward for both sides

Every customer has a code and a link to share. A friend who signs up with it and pays for a first order earns a reward for both of them: a coupon, store credit or points, as you choose. If that order is refunded in full, both rewards are taken back.

  • Choose what the referrer and the friend each get, how long reward coupons last, and limits per referrer a month and in all.
  • A referral is blocked when a customer tries their own code, or the friend uses the referrer's email, card or delivery address, and the reason is shown.
The admin Referrals page with rewarded, pending and blocked referrals
Referrals and where each one stands. Sample history.

What your customer sees

Gift cards for any amount

Customers buy a gift card for someone else with a message and a send date. It is redeemed at checkout, alone or with a coupon (your choice), and whatever is not spent stays on the card. On your own site the buyer pays by card through Stripe and the recipient gets the code by email on the send date.

The storefront gift card page with amounts, recipient and send date
The gift card page.

What you see in the admin

Every gift card and its history

See who each card is for, its balance and its history. Issue a card by hand (a comp, a prize), change a balance or disable a lost card, each with a note, all in the Audit Log.

The admin Gift Cards page with balances and history
Gift cards in the admin.

What you see in the admin

Coupon codes with limits

A percentage or an amount off, with a limit on uses and an end date. Customers enter the code at checkout.

The admin Coupons list
Coupons.

What is included, and in which plan

Each plan includes everything in the plans before it.

  • Coupons

    Discount codes customers enter at checkout.

    In Basic and above
  • Gift cards

    Sell gift cards customers redeem at checkout.

    In Advanced and above
  • Reward points

    Customers earn points on orders and spend them later.

    In Advanced and above
  • Referrals

    Customers share a code; both get a reward on the friend's first order.

    In Advanced and above

How it helps you grow

  • More repeat customers

    Points give people a reason to come back next week, and a balance they do not want to leave unused.

  • New customers from people who already like you

    Referrals reward both sides, and only after the friend pays for a first order, so you are not giving away rewards for sign-ups that never order.

  • Money up front, and new faces

    Gift cards bring in cash before the meals are cooked and put your food in front of someone who has not tried it.

  • Less admin time

    Codes, balances and rewards are tracked for you, with every change recorded.

Try it in the demo

These links open the exact screens in the live demo, in a new tab. Nothing in the demo is real: no payments, no emails, no customers.

Admin links ask you to click Sign In once. The demo fills in the sample login for you.

Questions owners ask

When is a referral reward given?

When the friend's first order is paid. If that order is later refunded in full, both rewards are taken back. In the demo the referrals are sample history, and nothing is paid.

Can customers cheat the referral program?

The system blocks the usual ways: using your own code, or a friend who shares the referrer's email, card or delivery address. A blocked referral shows the reason. For the same-card check it keeps only Stripe's own fingerprint of the card, never card details.

Can a gift card be used together with a coupon?

That is your choice. There is a setting for whether a gift card can be used with a coupon.

Can I choose what the reward is?

Yes. For referrals the referrer and the friend can each get a one-time coupon (a percent or dollar amount off), store credit or points, and you set how long reward coupons last and the limits per referrer.

Related features

All features →

Want to see it with your menu?

We set it up for you and move your existing customers over. Call us or talk to Alex, and we will show you how it would work for your business. You can also read the demo guide first.